Click
Here for list of 2010 Media Partners
Multi Lingual Marketing Reach – Attracting Buyers
The Arabian Construction Week in conjunction with its
strategic partners will
embark on an extensive visitor promotional campaign.
This will ensure that we place
your products, services and solutions in front of 1000’s
of your buyers.
The richest city on the planet today, Abu Dhabi will act
as the central gateway to attract targeted buyers. The events will be further
supported by additional visitor
initiatives that include the Green Building Middle East
Regional Summit and other Construction Industry Regional
Summits.
Visitors
"
91% of trade buyers came from the Middle East and North
Africa Region.
"" 86% of buyers came from the UAE making
this the definitive sourcing platform for major UAE
projects.
"
The Arabian Construction Week 2010 was previewed with
editorial in 125 leading daily newspapers and relevant
trade magazines across the GCC, Africa and Asian Sub-Continent. The total reach for trade magazines has a
circulation of 2,682,377. The total reach was 8,047,131
and the perceived media value was in excess of
US$2,182,537.
(The Arabian Construction Week Media report was compiled
independently by Jiwan PR Associates)
Magazines
Full colour advertising and editorials in global
construction related publications. Newspapers
Advertising in over 20 region wide & national
newspapers. Radio
Radio advertisements on leading regional Arabic,
African, Farsi, Hindi and English speaking radio
stations. Mailings
To our extensive database of nearly 200,000 decision
makers in the construction
sector across the Arabian Gulf, Middle East & African,
Iran and the Caspian & Black
Sea States.
Press Relations Campaign
A public relations agency has been retained to relay
event and exhibitor news to the press in the months
leading up to the event. Regular press releases will be
sent to all national media including TV, radio,
newspapers, magazines and web sites. Previews and
reviews will be arranged with key magazines and leading
newspapers. Exhibitors
will be encouraged to send us their news for releases
which will also be included in our own newsletters and
news section of the show website.
Magazines
Full colour advertising and editorials in global
construction related publications.
